Time is the medium of experience design, and Process is it's canvas.

Why Have a Process?

Creative solutions come much easier to an efficient mind prepared with knowledge.


1. DEFINITION: determine the problem, i.e. the need.
2. IDEATION 1: log initial ideas, asking "is this feasible? worthwhile?"
3. RESEARCH: survey concept, market, challenges; gather resources.
4. IDEATION 2: design the seed of the creation based on research.
5. ROUGH: sketch, draft, and rehearse; edit and repeat.
6. PRODUCTION: produce a working prototype, workshop the product.
7. REFINEMENT: check for effectiveness, acquire feedback; adjust.
8. SOLUTION: present & enjoy the fruits of process-driven creativity.